InformNYC aims to make information about local government more digestible to New Yorkers by using clear language and solid design principles. When this information is accessible to all, more New Yorkers have the ability to be politically engaged.
For this project, I created a mobile website, two RISO-printed mailers, and two motion graphics pieces to promote the website’s capabilities.
Mobile Website
InformNYC is a mobile website that allows New Yorkers to stay engaged with their local government by learning about their representatives, reading about recent bills, and finding local events where they can play a part in improving their community.
Zines
Creating print material was important to me because people often find tangible material more credible and it tends to be more memorable than information on websites.Zine #1
The first mailer is about the 2025 Mayoral Election. In the zine readers can find brief overviews of each candidate and a poster with all important dates regarding the election. Readers can also scan a QR code to visit the website, where they can learn more about each candidate in detail.Zine #2
The second mailer is about the City of Yes plan that was passed in December of 2024. There is a brief overview of the bill, who was involved in its passing, and the contact information of their representative, who they can call if they have questions. The other side goes over the bill in more detail, particularly focusing on how it would affect New Yorkers in a specific neighborhood.Translation to Spanish
Thank you to my friend Andres who helped me with translating each zine into Spanish. English isn’t everyone’s first language, and legal language is already hard enough to understand, so it was important to make the information designed as accessbile to as many New Yorkers as possible.Motion Graphics for Social Media
I made two motion graphics pieces to advertise the website and show off its features. One is about the app overall and the other focuses on the 2025 Mayoral Election. Watch the videos below to hear my voiceovers.
Use of Social Media
Bringing content to social media allowed InformNYC to meet New Yorkers on social platforms they are already active on. This offered New Yorkers a digital and accessible starting point to prompt viewers to learn more about the campaign.InformNYC aims to make information about local government more digestible to New Yorkers by using clear language and solid design principles. When this information is accessible to all, more New Yorkers have the ability to be politically engaged.
For this project, I created a mobile website, two RISO-printed mailers, and two motion graphics pieces to promote the website’s capabilities.
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brand identity
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mobile website design
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publication (zine design)
- motion graphics